How to Choose Software Platforms for Growth and Security

Did you know there was a time when people ran businesses without computers? Don’t feel bad—we don’t know how they managed to survive in business without them either. In contrast, today, there isn’t much we do in commerce that doesn’t require the use of computer technology. Even though there are some powerful computers capable of great and mighty things, the software is the brains of the outfit.

Many business owners feel like only large corporations need to invest in technology, but having a vigorous enterprise IT infrastructure is key to the success of your small business. Trying to figure out which software programs you need for your company can be difficult if you’re not a tech aficionado. Continue reading to get some tips to find the right software for your small company.

Identify the issue.

One thing that’s for certain is that you can’t fix a problem if you don’t know what the problem is. It’s not enough to know you need software to improve operational efficiency—you must have specific areas that you would like to improve.

Some of the more common problems that companies face are duplicate data entry, data silos, lack of customer data, and an inability to track company progress in real-time. When you identify the problem, you can begin to look for software programs that address the issues plaguing your company.

For instance, if your customer service personnel are having problems with getting callers to the right agent in a timely fashion, you could speed up your call times with omnichannel contact center software. With omnichannel technology, callers can begin a conversation via live chat and carry it seamlessly to a phone call without losing touch with the agent with whom they were chatting online. With an omnichannel contact center, you can also engage with customers via text, and you can use artificial intelligence and automation-powered chatbots to initiate a discourse between your customers and your website.

You can never be too secure.

When it comes to securing your network, there’s no such thing as going overboard. With over a hundred thousand computer and network hackers worldwide and around 30,000 in the U.S. alone, you need a cybersecurity system that never sleeps.

Securd is one of the top cybersecurity companies in the U.S., and they have the tools to take your DNS security to the next level. With so much depending on cloud technology, it’s great to know there’s a company leveraging the cloud to deliver top-level security to its customers.

With the need to protect your network and your personal information as well as your business from the underbelly of the internet, you need a network security solution that can keep up with the speed of information. To learn more about the many Securd solutions and how they can help make your network a more secure place, visit

Consider your customer needs.

The customer experience is critical to the success of your business. The better you are at meeting or exceeding customer expectations, the better it is for your company. Being that the customer always comes first, you’d be wise to look for software that can help you enhance the customer experience.

Customer relationship management (CRM) software is one of the most business applications when it comes to improving customer satisfaction. With CRM, you get obscure data from your customer interactions that you can use to tailor the customer experience to individual patrons while also ensuring a consistent experience for all.

There are plenty of CRM vendors, so your best shot at finding the top customer relationship management software is to check out online reviews. You should also do some research to see which program offers the features you need most for your business.